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The SEEP Network 
Annual Conference

October 1-3, 2018

Market Systems Development Demystified

Training tools for new and advanced technical staff

ACDI/VOCA      EcoVentures International

Register For This Training Session

Special discount: Register for this training session and receive 10% off of the conference registration!

Description | Trainers | Fees


Training Provider: EcoVentures International

Date: Monday, September 28                     Time: 9am to 5pm


USAID’s Leveraging Economic Opportunities (LEO) project explores good practice and research in market systems development. It is widely recognized that projects are in need of practical and easy-to-use tools to build capacity of staff on effective market systems development approaches. To fill this gap, LEO has designed a practical, fun and experiential learning series comprised of comic-based storybooks. Each depicts and compares different approaches and tactics. Each scenario is based on real-life contexts that represent a problem, and compares potential problem solving approaches.

The learning series has been reviewed and tested by multiple projects. The tools can be applied by projects in formal training contexts, informal project meetings, and even individual self-learning environments. Application can range from a short, 30-minute exposure through to an intense facilitator-led 16-hour training program using all the tools.

This training workshop at the SEEP Conference will introduce project staff and managers to the tools and the associated Facilitator’s Guides, demonstrating the concrete ways that the tools can be applied in project contexts. Training participants will also receive copies of the full range of tools.

Participant Profile

Participants should ideally have some prior market systems development knowledge and/or experience. The training is particularly relevant for project staff or managers that are able to train others or be in a position to influence learning contexts within projects. 

Space is limited, so register now. 



Margie Brand, EcoVentures International

Margie Brand supports practitioners and donors in strategic planning and facilitation, intervention design and implementation, and capacity building and training. Ms. Brand has designed and managed several multi-million dollar development programs, has trained over 4,500 trainers and master trainers, and has developed value chain, enterprise, microfinance, and entrepreneurship curricula and tools which have been translated into over 15 languages and used in over 35 countries. She is the founder and director of EcoVentures International, an organization specializing in sustainable market development. Ms. Brand has, as part of teams, developed many of the frameworks and thinking governing work around value chain development, market systems development, vulnerable populations, livelihoods, workforce development, and youth development. She has worked in over 20 countries in Asia, Latin America and Eastern Europe, with a focus on her home continent of Africa. She has provided support to organizations such as the SEEP Network, FAO, ACDI/VOCA, Chemonics, Adam Smith International, MicroFinance Networks in Denmark, Azerbaijan and Poland, Kenya BDS Network, Save the Children, World Vision, QED Group, FHI360, and USAID.

Ruth Campbell, ACDI/VOCA
Ruth Campbell is a poverty reduction and economic growth specialist with 20 years of experience in program design and management, market systems and value chain development, gender issues, training, monitoring and evaluation, and emergency programming. In her current position as Senior Vice President for Technical Learning and Application at ACDI/VOCA, she leads the identification of best practices and fosters learning throughout ACDI/VOCA’s projects worldwide and acts as Chief of Party for USAID’s Leveraging Economic Opportunities (LEO) project. Ms. Campbell formerly led ACDI/VOCA’s Enterprise Development portfolio, managing a range of programs including multi-million dollar economic growth and poverty reduction programs in 12 countries. She was chief of party for the global action-research Accelerated Microenterprise Advancement Project (AMAP) Business Development Services contract, which worked with USAID to develop and articulate its value chain development approach to economic growth with poverty reduction. Ms. Campbell has long-term field experience in Southern and West Africa and the Caucasus. She earned her M.S. in Rural Development at the Imperial College of the University of London and her B.A. in Mathematics and Theology at the Gonville and Caius College of the University of Cambridge.
Caroline Fowler, EcoVentures International
Caroline Fowler is a development practitioner with experience in capacity building, economic development, private sector development, and youth development. In her current position as International Program Manager at EcoVentures International, she has carried out capacity building and supported projects throughout East, West and Southern Africa, Central America, the Caribbean, and Asia. Ms. Fowler is one of the core developers of several of EVI’s behavior change simulation training tools, aiming to recreate the complexities of market systems and business contexts within a training room environment. She has facilitated interactive trainings and Training-of-Trainers programs for development practitioners, international educational institutions, and the private sector in several countries. Ms. Fowler earned her Masters in International Development from Tulane University.


August 7
August 7
Member $225 $265
Non-Member $280 $315

Registration for the SEEP Conference is not required to attend technical trainings.

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