(The BDS Guide is in transition to the Market Development Resources website, a guide to enterprise development. Please bear with us.)
Market Development for Small Enterprises …
Helping Poor People Survive and Thrive in Local and Global Markets
Market Development initiatives - appropriately designed and implemented – can help micro, small and medium enterprises, and small–scale farmers (SEs) to benefit from participation in local and global economies. Through positive market participation, SEs increase sales and reduce costs, creating employment and income for poor people around the world.
This Guide can help you to:
- Learn about market development methodologies and programs;
- Select market development approaches;
- Link to organizations with expertise in the chosen approach;
- Keep up with latest developments in donor policy, research, and practitioner experience;
- Access related web sites, training manuals, evaluations, and case studies; and
- Engage in dialogue with practitioners engaged in market-based enterprise development.
Your comments and suggestions are welcome. Please e-mail them to mary@mcvay.us. New to SEEP? Please sign our mailing list by sending your contact information to seep@seepnetwork.org.





