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Promoting Inclusive Markets and Financial Systems


Anecdote Circles: Monitoring Change in Market Systems Through Storytelling

Dec 16, 2014 (Tue), 9:00am-9:30am (US EST)


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Join us for this third webinar in the Learning with the Toolmakers  webinar series, supported by USAID's LEO project and hosted by SEEP's Market Facilitation Initiative (MaFI)

In this third webinar of the series, Daniel Ticehurst will talk about a tool/process now called Anecdote Circles. Such circles are similar to focus group interviews/discussions and beneficiary assessments of the 1980's: they create a space for market actors to share their experiences in a warm and friendly environment. They are mini social information networks where people can make sense of their reality through storytelling and agree on new or corrective actions. Setting them up and carrying them out tests the capacity of all involved to listen, make sense of and leverage the stories told to promote joint action. Daniel will talk about why he thinks the Circles can be important for facilitators of market development and the benefits and the challenges he has faced in its application in Malawi and Tanzania.

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Daniel Ticehurst - DAI

Daniel started his career playing cricket for Hampshire County Cricket Club, but after completing his degree in geography and development economics and volunteering in India on an irrigation project, he went on to do a master’s degree and pursue a career in the field of international development. Over the next 10 years, Daniel worked on long-term monitoring and evaluation (M&E) positions in Bangladesh, Lesotho, Malawi, Uganda, South Africa, and Zimbabwe, on initiatives supported by the U.K. Department for International Development (DFID), the World Bank, The Community Development Resource Network, the U.S. Agency for International Development, the International Fund for Agricultural Development, and Danida.

Since joining HTSPE, now DAI, in 2010, Daniel has focused much of his attention on developing systems that put to use financial and non-financial measures of performance in ways that help managers learn from clients through being accountable to them. He is currently leading the development of such systems for a multidonor-funded business sector programme led by Danida, a country Aid Investment Plan with a focus on Livelihoods; Skills and Knowledge and Economic Reform in Vietnam and a Governance and Implementation Fund in Bougainville, Papua New Guinea. You can read Daniel’s full bio here, and his recent writing on M&E issues here and here.


Luis (Lucho) Osorio - facilitator of MaFI, The SEEP Network

Luis E. (Lucho) Osorio-Cortes is an International Markets Systems Specialist at Practical Action Consulting, UK. He has more than 15 years’ experience in international development and specializes in the facilitation of market systems development and organizational learning. Lucho also coordinates MaFI (The Market Facilitation Initiative), a SEEP-supported action and learning network that specializes in helping practitioners to become more effective facilitators of inclusive market development programs. MaFI is currently promoting learning and advocacy around changes to the international development cooperation system to make it more “facilitation-friendly” (The MaFI-festo). It also is promoting the application of complexity science in the design, implementation, and monitoring and evaluation of inclusive market systems development (Complexity Dialogues and Systemic M&E).


Learning with the Toolmakers is a webinar series featuring discussions that highlight why the tools were designed and how they have been used to operationalize the principles of inclusive market systems development. You can explore all of the tools here.

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