[x] Close

Download Link

Keep up with SEEP!

Sign up for our email list and you'll be the first to know about latest news, blog posts, events & new worldwide initiatives from SEEP and its members

An Inventory of BDS Market Assessment Methods for Programs Targeting Microenterprises Image

Promoting Inclusive Markets and Financial Systems

An Inventory of BDS Market Assessment Methods for Programs Targeting Microenterprises

An Inventory of BDS Market Assessment Methods for Programs Targeting Microenterprises

Summary

This technical note describes the market assessment methods used by 10 organizations in the Practitioner Learning Program (PLP) in Business Development Services (BDS) Market Assessment (MA). The note does not give a complete overview of all methods that could be adapted and applied in BDS MA for microenterprises. Instead, it focuses on those methods which the PLP organizations actually used and found to be particularly well suited to investigating markets that include microenterprises. For each method, the technical note provides an appraisal of the advantages, disadvantages, and knowledge and skills required for the method as well as tips for using the method, based on examples from the PLP and other programs.

 



Get our e-newsletter The Monthly Networker & you'll be the first to know about latest news, blog posts, events & new worldwide initiatives.
Like Us on Facebook Follow Us on Twitter RSS Feed
© Copyright 2016 SEEP Network. All Rights Reserved